The brands that last aren’t built on viral moments, they’re built on community, real engagement, and genuine connection.
Our Community Engagement Guide breaks down how iconic brands and creators build connection, trust, and loyalty through intentional DMs, thoughtful comment responses, stories, and automation that still feels human. From DM templates to Manychat communication flows to story engagement strategies, this guide shows you how to create spaces where your audience feels seen, valued, and excited to come back. No fake “community” tactics. No follower-count obsession. Just proven frameworks we’ve used to grow our accounts to a community of 150k+ and build highly engaged audiences for our clients.
Ideal for creators, agencies, freelancers, and businesses who want to dominate social by building relationships, not just posting content.
What’s Inside:
Community Mindset Shift: Understand what actually builds community on social media, and why follower count has nothing to do with it
Audience Psychology: Learn how to make followers feel like participants, not passive viewers
DM Strategy Mastery: Use direct messages intentionally to build trust, connection, and conversions
Inbox Systems That Scale: Learn how to structure FAQs and automated replies without sounding robotic
Lead Qualification Through DMs: Turn inquiries into aligned clients, customers, or collaborators
Human Comment Engagement: Respond to comments in a way that feels personal, thoughtful, and on-brand
Automation That Still Feels Personal: How to use Manychat to save time while keeping engagement authentic
Story Engagement Skills: Learn how to use Instagram stories to spark interaction, conversation, and repeat engagement
Retention Over Virality: Build an audience that comments, shares, and comes back without chasing trends
PLEASE NOTE: Seventh House Marketing is in no way affiliated with Canva, and this resource is not an official Canva guide. PRICING IS IN USD (see conversion rates here)
The brands that last aren’t built on viral moments, they’re built on community, real engagement, and genuine connection.
Our Community Engagement Guide breaks down how iconic brands and creators build connection, trust, and loyalty through intentional DMs, thoughtful comment responses, stories, and automation that still feels human. From DM templates to Manychat communication flows to story engagement strategies, this guide shows you how to create spaces where your audience feels seen, valued, and excited to come back. No fake “community” tactics. No follower-count obsession. Just proven frameworks we’ve used to grow our accounts to a community of 150k+ and build highly engaged audiences for our clients.
Ideal for creators, agencies, freelancers, and businesses who want to dominate social by building relationships, not just posting content.
What’s Inside:
Community Mindset Shift: Understand what actually builds community on social media, and why follower count has nothing to do with it
Audience Psychology: Learn how to make followers feel like participants, not passive viewers
DM Strategy Mastery: Use direct messages intentionally to build trust, connection, and conversions
Inbox Systems That Scale: Learn how to structure FAQs and automated replies without sounding robotic
Lead Qualification Through DMs: Turn inquiries into aligned clients, customers, or collaborators
Human Comment Engagement: Respond to comments in a way that feels personal, thoughtful, and on-brand
Automation That Still Feels Personal: How to use Manychat to save time while keeping engagement authentic
Story Engagement Skills: Learn how to use Instagram stories to spark interaction, conversation, and repeat engagement
Retention Over Virality: Build an audience that comments, shares, and comes back without chasing trends
PLEASE NOTE: Seventh House Marketing is in no way affiliated with Canva, and this resource is not an official Canva guide. PRICING IS IN USD (see conversion rates here)
